07.10.19 | Insights
The 2019 Rugby World Cup: Capturing the Moment and Creating Legacy
How can brands and organisers leverage what is the first Rugby World Cup on Asian soil? 23 Capital's Global CMO, Darrell McLennan Fordyce, shares his insight into how best a legacy can be built from the tournament that will sustain the sport at all levels.
04.10.19 | Insights
NFL at 100: Streaming giants nearing the end zone
As the NFL celebrates its' 100th season, Stephen Duval takes a closer look at how streaming is shaping the future of broadcasting rights for the sport
02.09.19 | Insights
The Champions League: A promised land for clubs both on and off the pitch
The Champions League is considered the pinnacle of European football competition. Perhaps only the World Cup has a more mythical and revered aura surrounding it within the sport.
29.08.19 | Insights
23 – what’s in a number?
As the summer transfer window comes to an end across Europe, the flurry of activity in the market has seen some of the most surprising and remarkable deals being finalized.
24.08.19 | Insights
Coco Gauff: the exception to the rule
At this year’s Miami Open Cori “Coco” Gauff received a wild card, aged just 15 years old and will be competing at the US Open, breaking the WTA’s age-eligibility rules. Why is this talented 15-year-old being allowed such leeway?
29.07.19 | Insights
The return of the Galácticos
The era of the Galácticos is back in La Liga. On the pitch, both Madrid teams just missed out on the Champion’s League final in 2019 and there seems to be a gradual shift from the old guard at Catalan giants FC Barcelona.
08.07.19 | Insights
Two trophies, one sport
Regardless of last night’s defeat, this year’s Women’s World Cup really feels like the first-time women’s football has entered the mainstream, and long may it remain there.